Axelle Despiegelaere, the Belgium World Cup fan who became a model and joined L’Oreal was fired over a picture she posted on Facebook over a week ago. Axelle Despiegelaere is discovering that when it comes to the internet the saying you “live by the sword, die by the sword” totally applies. Translation, it can bring you fame with one click or send you back where you came from in an instant.
The 2014 FIFA World Cup just like the ones before had a lot of beautiful women supporting their national soccer teams but none of them became a star as fast as 17-year-old Belgian beauty Axelle Despiegelaere.
Axelle Despiegelaere’s popularity rose so fast during the competition that L’Oreal thought it was a good idea to offer her a modeling deal. Despiegelaere is beautiful no doubt, but L’Oreal was mostly capitalizing on her viral appeal. In other words, Axelle Despiegelaere’s face could reach new territories that traditional models could not reach.
The young teen was obviously thrilled by her sudden fame, what she did not know is that an old Facebook posting would come back to haunt her. Axelle Despiegelaere who seems to be a big fan of hunting shared a photo online taken over a year ago where she can be seen sitting next to a dead gazelle that she had killed.
The image is not animal friendly and PETA would probably not approve it but the PR disaster did not stop there for the young lady who decided to use the following caption:
“Hunting is not a matter of life or death. It’s much more important than that.. this was about 1 year ago… ready to hunt Americans today haha.”
The caption was posted on July 1 which is the day the U.S. soccer team took on its Belgium counterpart in the Round 16 of the World Cup.
To Axelle Despiegelaere’s defense she was probably being an overzealous fan but you can’t talk about hunting Americans and have a modeling contract with a huge brand like L’Oreal. Dark humor is rarely good for business, Axelle Despiegelaere has just found this out.
You should not cry for the beautiful young Belgian, her father is a rich investor and she is worth over $10 million.
